The Story that Died

I am running a five day activity around storytelling: it will explore why some stories fly, but others just die. I’m doing this because Social Leaders need to be expert navigators around the Landscape of Stories. They will understand that just because a story comes down from on high, just because it is expensively produced, and just because it is broadcast loudly, it may not spread, or be believed. Some stories are quiet, authentic, and circle the world.

Stories are not incidental to how we work, or lead, but rather sit at the heart of it. It’s fair to say that we are ourselves nothing but a collection of stories, some that we tell ourselves, some that are imposed or wrapped around us.

Indeed, the very culture that we operate within is, itself, just a series of stories, a common consensual delusion that we create, then inhabit.

I will #WorkOutLoud as i develop the five days of this activity, and you can take part if you wish.

About julianstodd

Author and Founder of Sea Salt Learning. My work explores the Social Age. I’ve written ten books, and over 2,000 articles, and still learning...
This entry was posted in Culture, Leadership, Stories, Storytelling and tagged , , , , , , . Bookmark the permalink.

1 Response to The Story that Died

  1. Pingback: Storytelling Experiment: Day 4 – Amplification | Julian Stodd's Learning Blog

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