Social Leaders gain strength from the co-creative power of their communities: the support, challenge and perspective that a high functioning community can bring. In Social Learning, we rely on co-creation too: for communities to come together, to learn, to share, to co-create stories. But co-creation itself is not free: it requires fertile conditions to grow, and investment, both by individuals and organisations.
For an individual to engage in a co-creative activity comes at an opportunity cost of the time and effort, and a reputational cost, if their input is not valued. It may come with a social cost, too in certain contexts. Co-creation is an active and challenging process.
For organisations, there is an investment too: they are relinquishing certain control, they have to invest in people, they need to invest in technology and collaborative spaces.
Putting people together does not make a community: and even if we form a community, there is no guarantee that it will invest itself in co-creation. It’s a hard process with a solid legacy, but it’s not necessarily easy or quick.
The best we can do is to create the conditions for success: to put in place the spaces, the permissions, and the social recognition for those who engage.